Sheetal Group Social Media

Case Study


80.5% increasein page engagement

Dec 2019

About The Company

The Sheetal Group is one of the leading manufacturer of water storage tanks, solid waste management products, Road Safety Equipments and Toilet Cisterns. It is estabblished in year 1989 by Mr. Bharat Aggarwal. Within a short period of time, we became the largest suppliers of solid waste management solutions to municipal corporations of Delhi, Mumbai, Shillong, Punjab, Haryana, Kolkata, Chennai and other major institutions.

Our products are manufactured keeping in mind the needs of the Modern Evolving India. Our exclusive range of products has helped us build an eminent clientele like NDMC, TATA Power, L&T, Adani, UNICEF, NBCC, NTPC, Air Force, Hero Group, DLF and many more.




Increase in page engagement

Page engagement on Facebook has been increased from 200 to 1700-1900 per day.



To build strong digital presence amongst desired audience & create awareness regarding Waste Management as well as Road Safety category.


How we created awareness about other categories?

Initiated social media campaigns focusing on water & garbage pollution which lead to an indirect product promotion along with depicting our brand active on topical issues through questions & videos.

Tapped on a sensitive topic like garbage pollution during festival period via video which illustrated the true condition of garbage during festivals in India as we tend to forget about the litter around while we get too busy enjoying!

Everyone maintains hygiene at home but forget about the surroundings. The question asked by us was “What initiative are you taking to clean your surroundings?”

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