TAHO Social Media Marketing

Case Study

TAHO LIVING

Springwel saw 75% growth in social engagement, reached more than 10M users & doubled the brand's follower count

February 2023

ABOUT THE BRAND

Taholiving was founded in 2021 with a simple goal in mind: furniture & decor should be manufactured sustainably, made with love & become a more integral part of our lives.

Today we work with the most skilled artisans & craftsmen in the country to bring to you the highest quality of products the market has to offer. In doing so we wish to share our vision with you, welcome you into our family & bring you heirloom-quality products that can be used – & loved – for generations to come.

SOCIAL MEDIA OPTIMISATION

SOCIAL MEDIA MARKETING

85.9%

INCREASE IN PAGE REACH

Daily page impression on all digital platform has been increased from 100 to 30k per day.

CHALLENGE

OBJECTIVE

To build a strong digital presence and position.
With a good offline presence, the objective was to promote the only institute to bring a revolution in CCNA, CCNP, and CCIE training by its unique concepts of real-time training with 100% Job Guarantee in Delhi, Noida, and Gurgaon.
To engage the audience with social content.
To let the relevant audience know the existence along with the Job-based program Training.
Increase social presence over the different platforms.
Increase brand visibility among the people.
Drive visitors through social media.

APPROACH

Shared GIFS/Videos to make content more attractive.
Optimizing the profile on a regular basis.
Used relevant hashtags and keywords.
Redefined overall social media content strategy as per the social channels.
Shared the new content suggestions to drive more reach and engagement.
Promoted posts to drive reach and engagement.

APPROACH

Build strong digital presence and reach out to the target audience

Develop interactive platforms for consumers to actively participat

Increase the click rate of each product posts

OUR STRATEGY

Real-time training program.
CCNA, CCNP, and CCIE training by its unique concepts.
100% Job Guarantee.
NDS programme which is result-oriented course of NG & most of the aspirants cross the package of 10 lac and plus after this program.
Sharing Quotes and CTA driven posts on its various programmes.
To create brand awareness, thoughtful content was created like Memes, Reels, Testimonials.
To make the audience engage more with the brand topical content were made.

HOW WE REACHED MANY NUMBER OF USERS DIGITALLY?

With no previous online presence or promotion associated with Taho, the objective was to build brand awareness and reach out to the target audience pan India via social media platforms like Linkedin, Instagram, Facebook, Twitter, and YouTube.
To achieve the same we tapped on how our products play the mood uplifting game, polls, Topical days content and many engaging content related to Taho brand to increase overall page performance and how it' s products help in increasing the elegance & peace of our homes.

CONTENT WE CREATED

On an avg 80% increase in Facebook page likes.
35% increase in Facebook page reach.
35% increase in Facebook page reach.
40% Increment in Instagram followers .
8% Increment in Twitter followers .
19% increase in Youtube views.

A Digital Marketing Agency

+1 7047 711 120 | Cheenti.com I sales@cheenti.com

TAHO Social Media Marketing

Case Study

TAHO LIVING

Springwel saw 75% growth in social engagement, reached more than 10M users & doubled the brand's follower count

February 2023

ABOUT THE BRAND

SOCIAL MEDIA OPTIMISATION

SOCIAL MEDIA MARKETING

85.9%

INCREASE IN PAGE REACH

CHALLENGE

OBJECTIVE

OBJECTIVE

APPROACH

APPROACH

OUR STRATEGY

HOW WE REACHED MANY NUMBER OF USERS DIGITALLY?

CONTENT WE CREATED

CONTENT WE CREATED

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