Springwel saw 75% growth in social engagement, reached more than 10M users & doubled the brand's follower count
About The Company
ISKCON Dwarka is a dynamically expanding center, is tirelessly endeavoring to strengthen the ethical and spiritual fabric of society.
They are running various programmes with the help of
They are into Krishna Consciousness & want to promote Vedic Knowledge Internationally.
INCREASE IN ORGANIC TRAFFIC
Monthly Organic Traffic on the website has been increased by 45.14% compared
with Aug-Nov 2022 with Apr-Jul 2022.
Traffic increase by Users Compared with Aug-Nov 2022 with Apr-Jul 2022
The Iskcon was a brand but don 't have much visibility in terms of Organic traffic.
The major challenge was to improve organic traffic & rankings across India.
The keywords were generic and need to be optmised correctly on targeted pages.
lSKCON Dwarka website is not mobile-friendly because the organic traffic and goal completeions are better on the mobile device compared with desktop.
OBJECTIVE & APPROACH
Increase organic eyeballs with the focus on generating leads
We started working from scratch, analyzed and researched relevant key phrases.
We have asked to make the website mobile-friendly.
We started to build quality backlinks while using white hat techniques.
Also, we have focused for long-tail keywords & generic search queries related to donation and counselling.
We have created blogs considering donation and counselling to improve organic traffic.
DATA COMPARED BETWEEN NOV
2021 AND NOV 2022
Overall Traffic increased by 150%.
Organic Conversion increased by 50.22%.
Out of Total 51 Targeted SEO Keywords, 19 Keywords are ranking on the 1st Page of Google.
Traffic increase by Users Compared with Nov 2021 Vs Nov 2022
Targeting Krishna Devotees & the people who are willing to Donate for the initiatives taken by ISKCON Dwarka
Create a digital presence for the Kirshna consciousness society & making people indulge into Krishna Samaj.
To build brand awareness, visibility & engage audience with the fact that everyone should serve Lord Krishna by doing Krishna Bhakti & urging people to donate for the various programmes conducted by ISKCON for the needy people e.g- Food for life, Mega Kitchen,Youth Hostel, vedic Library.